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Ziele und Inhalte
Das Funktionsprinzip
Instant Messaging
Enterprise IM (EIM)
Zukunft von EIM
Geschäftliches Chatten
Mobiler Unternehmensalltag
IM im Höhenflug
IM selbstverständlich?
IM: privat oder beruflich?
Investitionen Callcenter
IDC: IM Studie (engl.)
What is Enterprise IM?
Grundlagen für Communities

What is Enterprise IM?

Efficient communications are a necessary ingredient for any successful corporation. Over the past decade traditional paper-oriented communication through memos and documents has been replaced by the widespread use of email within businesses. The growing popularity of Instant Messaging for personal use has created interest by corporations to apply the same technology for improving business communications. The emergence of Enterprise Instant Messaging promises a revolution in communications within corporations and between businesses. Unlike public instant messaging networks that are geared for entertainment purposes, the Enterprise Instant Messenger (EIM) must conform to a higher standard in several critical areas.

Secure - provides the means to control, limit access to, and protect vital communications and data transported through the network
Stable - operates reliably regardless of the demands placed on it by the network environment or users
Efficient - uses the minimum amount of system and network resources required without taking important resources away from other mission-critical applications
Feature Rich - offers an effective and useful feature set that has an impact on achieving mission-related objectives
Compatible - does not require changes to existing systems to implement
Scalable - meets the demands of a changing corporate environment
Simple - is easily learned and effectively utilized by the intended users
Cost-Effective - to deploy and maintain initially, and in the long-term

Why should i deploy EIM in my Enterprise?
With over 125 million users of unsecured public network services in the workplace, infiltration of Instant Messaging into the Enterprise is already a reality. Widespread adoption of secure enterprise instant messaging systems for business is inevitable and happening now. Some of the inherent rationale for this organic evolution toward EIM can be abstracted as follows:

- Real-time communication and file transfers with colleagues, suppliers and customers enhance business relationships
- Costs associated with long-distance phone and fax usage, travel, overnight deliveries and email attachments are dramatically reduced
- Accurate records of all conversations & file transfers through the network are stored for the end user and administrator
- Achieves complete control over out-of-control unsecured IM usage, reducing corporate security violations
- Ability to allow or prohibit employees to use IM inside or outside the network, and enforce the use of professional screen names
- Protects against snooping and denial of service attacks that are possible when staff uses public messaging services
- Enhances customer/client services and collaborative information management efforts across dispersed organizations
- Better control over how intellectual property and sensitive information is communicated inside and outside the organization
- Increased accountability for users by mapping screen names with corporate employee Ids or other permissions-based systems